
Coca-cola Company recently launched their latest Coca-cola Arab star advertisement on Jeeran Network through MindShare Interaction advertising agency in Dubai.
The Nancy I wish campaign was for the Coca-cola soft drink. The banner was in a form of video streaming killer. The video was Nancy Ajram latest Coca- cola ad; the same one that is running on the Arab TV networks.
The campaign proved that online advertising; particularly, Jeeran as an ad vehicle can handle a thirty seconds streaming advertisement. At the same time, fulfill the same expected ROI that the TV ads can afford. What is more, the Coca-cola banner gives the prospects the chance to interact with the ad. They can watch it, or they can go to coca-cola promoting website and download the ad. Online advertising now is giving more options than the other means for advertising. Like ad downloading the ad, which is a feature that TV, Radio networks, magazines and newspapers cannot offer.
There is an online advertising revolution on the way. The TV networks are fading, and everybody is taking a step toward the online vehicles.
Ahmed Qandil
Online Sales Coordinator












